Daemon Group Blog

Securing a place at the Games

Posted on30. Nov, 2010 by Shane Brien.

Don’t get me wrong, I loved every minute of the time I spent in India before and during the 2010 Commonwealth Games however the one question I have been asked the most upon my return is, “was the security as bad as it was made out to be?” In that instant a thousand thoughts go [...]

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Measuring and monitoring a social media campaign

Posted on13. Dec, 2009 by daemongroup.

Social Media is no different from any other marketing activity for business in that it needs to be tracked and measured to ensure value against objectives. What is different, is both the style of the communications and the plethora of tools available to complete this tracking – many of which are still to be proven [...]

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