Tag Archives: social media
Can you hear me?
Posted on11. Jan, 2012 by Croaghie.
Listening. It’s step 2 of the 12 Steps to finding staff in the social web…..and it’s the MUST DO precursor to any social media activity. So once you’ve set your goals for B2E social media activity, STOP, and take 5. WAIT before you set up that Twitter Account and start blabbing about the fabulous jobs you have [...]
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12 steps to finding staff in the social web…
Posted on09. Jan, 2012 by Croaghie.
The traditional channels for finding new staff (read: great people that will ‘fit’ with your business) as stand-alone sourcing opportunities are increasingly ineffective: we’re talking jobboards, press ads or ringing your trusty recruiter. No surprises here. What is surprising is the glacial speed with which many ‘innovative’ organisations are moving, in accessing all that the [...]
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4 Crucial Considerations for HRDs in 2012
Posted on05. Jan, 2012 by Croaghie.
As the momentum starts to build here at Team Daemon Within, we’ve come across a truckload of predictions for 2012, from a broad cross section of the blogosphere; particularly relating to Social Media and emerging digital platforms. But firstly, if you want to take a squiz at a very cool interactive infographic, on what was [...]
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Social Media Enhancing Your Sporting Experience
Posted on03. Jan, 2012 by Shane Brien.
Social media continues to evolve and change the landscape of the sporting industry. Information is now instantly accessible at the touch of a button. Through working within a social media agency, I have spent countless amounts of hours on Facebook and Twitter. What I enjoy most about these platforms is the instant, readily accessible information [...]
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Google+ brands = ?
Posted on09. Nov, 2011 by Richard Spencer.
This week Google launched Google+ Pages the entry point for brands and businesses. The future of Google+ will be determined by how well brands adopt the platform and at this point the initial reaction is underwhelming. There are a couple of issues that Google will have to address as a priority before most organisations will [...]
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Not as LinkedIn as he thought!
Posted on09. Nov, 2011 by Richard Spencer.
One of the moot points surrounding the juxtaposition of business and personal use of LinkedIn has been at least partly decided (or arguably complicated) by a recent decision from the High Court in the UK. A former consultant of the recruitment firm Hays left the business and started his own agency. Thus far, not an [...]
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b2b use of Social Media
Posted on31. Oct, 2011 by Richard Spencer.
A recent study by GlobalWebIndex found that the Social Media channel has become the most important with regards influencing business decision making, moving ahead of the more traditional forms of b2b marketing. In effect, this makes Social channels more effective than direct, calls, events, exhibitions and sponsorship. Their research also found that b2b decision makers [...]
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Still Time For This Sleeping Giant To Awake
Posted on12. Oct, 2011 by Shane Brien.
As reported by the FFA, expenditure on advertising has plummeted from $5m in the A-League’s first season to approximately $2 million this season. This reduction in advertising spending could be seen as having a high correlation with the reduction in crowds. To ensure continued survival and success, the FFA need to dig deep into its [...]
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How The NRL Are Breaking Ground In The Digital Space
Posted on28. Sep, 2011 by Shane Brien.
The NRL continued to set the pace within the digital space in 2011. Recently breaking new ground with the launch of the first official finals iPad App for a major Australian football code as well as becoming the first sport to launch its club iPhone Apps in Australia with over 90,000 downloads to date. Featuring [...]
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Sports And Social Media: The Fan/Athlete Relationship
Posted on19. Sep, 2011 by Shane Brien.
As a massive sports enthusiast myself, I thought it would be interesting to examine the impact social media channels, in particular Twitter, has had on sport in today’s society. Sports and social media look a perfect match. Rarely does a topic such as sport inspire such passion and discussion amongst people. It offers us all [...]
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