Daemon Group

Tag Archives: social media

Is Your Brand Leading The Way in Social Media?

Posted on03. Feb, 2012 by .

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Creating a successful brand in today’s information-overloaded social media landscape takes time, work, and believe it or not – courage. Brands that achieve success within the social space go beyond the boundaries of your typical online marketing strategies. Here are some tips on how to save your brand from becoming another face in the crowd. [...]

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Don’t sign up for Google+…yet!

Posted on01. Feb, 2012 by .

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Is Google+ is ‘a bit like Facebook’? The following link is to an opinion piece written for Adnews looking at the relative merits of Google+ and whether brands should engage now, later or not at all. www.adnews.com.au/adnews/opinion-brands-don-t-sign-up-for-google-yet Also, the following link is to an interesting and alternative view from Mike Zeederberg http://ht.ly/8NDoW Certainly an opportunity [...]

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What Does Your Online Reputation Say About You? Part 2

Posted on21. Jan, 2012 by .

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I recently wrote a blog entitled ‘What Does Your Online Reputation Say About You?’ I outlined how organisations are screening potential job candidates online and how managing your online reputation is as important as ever. In part two of this piece, I will focus on how employers evaluate online reputations as well as provide some [...]

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What Does Your Online Reputation Say About You?

Posted on16. Jan, 2012 by .

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Like it or not, you are a brand. People take what you put out as your persona and create a perception of whom you are, and what you mean to them. We may not like the idea that people “judge a book by its cover”, but we do this all the time, its human nature. [...]

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Can you hear me?

Posted on11. Jan, 2012 by .

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Listening. It’s step 2 of the 12 Steps to finding staff in the social web…..and it’s the MUST DO precursor to any social media activity. So once  you’ve set your goals for B2E social media activity, STOP, and take 5. WAIT before you set up that  Twitter Account and start blabbing about the fabulous jobs you have [...]

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12 steps to finding staff in the social web…

Posted on09. Jan, 2012 by .

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The traditional channels for finding new staff (read: great people that will ‘fit’ with your business) as stand-alone sourcing opportunities are increasingly ineffective: we’re talking jobboards, press ads or ringing your trusty recruiter. No surprises here. What is surprising is the glacial speed with which many ‘innovative’ organisations are moving, in accessing all that the [...]

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4 Crucial Considerations for HRDs in 2012

Posted on05. Jan, 2012 by .

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As the momentum starts to build here at Team Daemon Within, we’ve come across a truckload of predictions for 2012, from a broad cross section of the blogosphere; particularly relating to Social Media and emerging digital platforms. But firstly, if you want to take a squiz at a very cool interactive infographic, on what was [...]

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Social Media Enhancing Your Sporting Experience

Posted on03. Jan, 2012 by .

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Social media continues to evolve and change the landscape of the sporting industry. Information is now instantly accessible at the touch of a button. Through working within a social media agency, I have spent countless amounts of hours on Facebook and Twitter. What I enjoy most about these platforms is the instant, readily accessible information [...]

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Google+ brands = ?

Posted on09. Nov, 2011 by .

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This week Google launched Google+ Pages the entry point for brands and businesses.  The future of Google+ will be determined by how well  brands adopt the platform and at this point the initial reaction is underwhelming.  There are a couple of issues that Google will have to address as a priority before most organisations will [...]

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Not as LinkedIn as he thought!

Posted on09. Nov, 2011 by .

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One of the moot points surrounding the juxtaposition of business and personal use of LinkedIn has been at least partly decided (or arguably complicated) by a recent decision from the High Court in the UK. A former consultant of the recruitment firm Hays left the business and started his own agency.  Thus far, not an [...]

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