Daemon JAM

What makes a superhero?

Posted on 12. Apr, 2012 by in Marketing, Research

The number one and two superheros as seen  by kids under 13 are Batman and Superman respectively. The inclusion of Batman who has no ability other than those obtained by his technology and wealth has raised a serious question.

What makes a superhero? and does Batman count as one?

The results of this important debate could have serious implications for Batman or Iron Man brand.

Tell me, what do you think qualifies a superhero?

 

 

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