I recently wrote a blog entitled ‘What Does Your Online Reputation Say About You?’ I outlined how organisations are screening potential job candidates online and how managing your online reputation is as important as ever. In part two of this piece, I will focus on how employers evaluate online reputations as well as provide some [...]
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Like it or not, you are a brand. People take what you put out as your persona and create a perception of whom you are, and what you mean to them. We may not like the idea that people “judge a book by its cover”, but we do this all the time, its human nature. [...]
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Listening. It’s step 2 of the 12 Steps to finding staff in the social web…..and it’s the MUST DO precursor to any social media activity. So once you’ve set your goals for B2E social media activity, STOP, and take 5. WAIT before you set up that Twitter Account and start blabbing about the fabulous jobs you have [...]
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Goal Setting…..Step 1 of the 12 Steps to finding staff in the Social Web As HRD or Hiring Manager, you’re likely hearing about the proliferation of online social communities or ‘tribes’. But you’re not sure how to tap into these groups, to help your organisation’s talent and hiring needs. Plus, you may be thinking your current strategies [...]
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The traditional channels for finding new staff (read: great people that will ‘fit’ with your business) as stand-alone sourcing opportunities are increasingly ineffective: we’re talking jobboards, press ads or ringing your trusty recruiter. No surprises here. What is surprising is the glacial speed with which many ‘innovative’ organisations are moving, in accessing all that the [...]
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Friday in many industries, marketing included (…ahem), are often approached by staff in a casual, laissez-faire manner. When does weekend wind-down mode start in your office? Thursday night? In an ad agency I used to work for, the creative department checked out most Fridays at midday. Literally. Most often never to return for the week. [...]
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As the momentum starts to build here at Team Daemon Within, we’ve come across a truckload of predictions for 2012, from a broad cross section of the blogosphere; particularly relating to Social Media and emerging digital platforms. But firstly, if you want to take a squiz at a very cool interactive infographic, on what was [...]
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Back to work for 2012….. Today I returned to work for the New Year. And it’s been an interesting day. I’m not going to pretend that I could hardly wait to get back to the office. In fact, now that summer’s finally arrived in Sydney, I felt more inclined to head straight to Bondi Beach. [...]
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Social media continues to evolve and change the landscape of the sporting industry. Information is now instantly accessible at the touch of a button. Through working within a social media agency, I have spent countless amounts of hours on Facebook and Twitter. What I enjoy most about these platforms is the instant, readily accessible information [...]
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The Big Bash, Australian crickets franchised T20 product is only a day away. With teams from each of the major cities including two in Melbourne and Sydney, the build up has been just as frantic off the field as it will be on. Social media’s role in sport has dramatically increased over the last 5-10 [...]
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